A survey of 1,012 adults nationwide was conducted by telephone between November 23 and November 25, 2011 by Opinion Research Corporation. The margin of error is plus or minus three percentage points.

Questions:

I’m going to read you two statements. For each one, please tell me if you think the statement is true or false.

71% “TRUE”: The Humane Society of the United States is an umbrella group that represents thousands of local humane societies all across America
68% “TRUE”: The Humane Society of the United States contributes most of its money to local organizations that care for dogs and cats.

Both statements are actually false.

Additionally, a survey of 1,008 adults nationwide was conducted by telephone between February 25 and February 28, 2010 by Opinion Research Corporation. The margin of error is plus or minus three percentage points.

Questions:

I’m going to read you the names of several nonprofit organizations. For each one, please tell me if you are very familiar, somewhat familiar or totally unfamiliar with the organization.

The Humane Society of the United States: 79% familiar (very/somewhat net)

I’m going to read you several statements. For each one, please tell me if you think the statement is true or false.

63% “TRUE”: My local humane society or pet shelter is AFFILIATED with the Humane Society of the United States.
48% “TRUE”: My local humane society or pet shelter receives financial support from the Humane Society of the United States.

Tax records filed by HSUS show that all statements are false.